want more people to purchase from your site?
 Picturesque knows that just having high site traffic doesn’t pay the bills. Being number one in search listings does not put food on the table. What you want is greater profits. Professional, effective marketing can help you realize that goal.
Why look at marketing specific to eCommerce? Because your earning needs are different from a service or nonprofit organization's needs. You have products to move and require an additional set of services beyond normal marketing. These additional services assure that you are reaching qualified customers and more of them.
Because most of our customers are using Miva Merchant, we have a great deal of experience in properly marketing sites that use this software.
first steps to take...
Site Analysis and Reporting - We make certain your site is ready for the search engines by performing a complete evaluation. You receive our findings in two stages. The first stage is a complete set of reports on your site’s code and server with our recommendations for correcting any issues we find. We also evaluate product purchase flow and general security scans. Additionally, for customers using Miva Merchant, we review how to optimize your site by properly configuring this powerful software.
The second reporting stage focuses more on what we need to do to properly market your site. This includes incorporating key search phrases correctly grouped, providing competitor analysis, and offering other ideas to help you realize your online goals. With personal search profiles becoming more popular, proper marketing, not just high rankings, become extremely important.
Natural Listings Marketing - After correcting issues found in the site analysis, most customers have us market their site on a monthly basis. We analyze traffic, listings and your competitors and plan what needs to occur to improve your search position and ability to be located by your audience. Proper linking strategies and site content reviews are a part of this service. We report our findings directly to you. We also look for ways to submit your product data feeds to various online services that are appropriate for your product offering.
To learn more about which of our ecommerce marketing programs is right for you, contact us using our online form.
other steps to take...
 Picturesque also offers other services that can benefit your marketing strategy including:
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